Every Day Is Tag Day: How Ring Can Help Protect Your Pet
By Ring on April 2, 2026
Every year, over 10 million pets are lost in the U.S.,1 and only 25% are ever reunited with their owners.2 That's millions of families experiencing the heartbreak of a missing furry family member. But here's the thing: one simple action can dramatically increase the chances of a happy reunion. It's called "Every Day Is Tag Day," and it's a reminder that could save you from that scary scenario.
What is Every Day Is Tag Day?
Every Day Is Tag Day is celebrate every first Saturday of April and is a pet safety initiative that emphasizes the importance of keeping identification tags on your pets at all times. The concept is simple but powerful: if your pet has proper identification, the chances of them finding their way home increase significantly. Whether it's a traditional ID tag with your contact information, a microchip, or modern solutions like QR code tags, identification is your pet's ticket home.
Pet Identification Matters More Than You Think
The statistics are sobering. Around 30% of pets will go missing at some point during their lifetime.1 The Neighbors App sees countless posts related to lost or found animals. Despite our technology and the billions spent annually on pet security, the problem persists.
But when a pet has identification, everything changes. A neighbor who finds your lost dog can contact you immediately. A veterinarian who scans a microchip can reunite you within hours instead of days. That simple tag becomes a lifeline.
How Ring Can Help Protect Your Pet
At Ring, we believe technology should make pet safety simpler. That's why we created the Ring Pet Tag, which combines QR codes with traditional pet tags to create a digital Pet Profile that helps protect your pet and your privacy.
When someone scans the QR code on a Ring Pet Tag, they're instantly connected to your pet's profile through the Ring or Neighbors app. You'll receive both a push notification and an email letting you know your pet's tag was scanned. The person who locates your pet can contact you through a secure proxy system that protects your personal information while still enabling quick communication. No app download is required for the person who finds your pet no is a subscription needed. Just scan, connect, and reunite.
If your pet does go missing, our Search Party for Dogs feature can help bring them home even faster. When you report a lost dog in the Ring app, nearby outdoor Ring cameras can help spot potential matches and notify neighbors who can share footage or contact you directly, turning your entire neighborhood into a search team.
For more information on how Ring can help protect your pet, visit: https://ring.com/pets.
Simple Steps to Help Protect Your Pet Today
Making every day Tag Day for your pet is easier than you think:
Your neighborhood is watching out for your pet.
The Neighbors app community has helped resolve many lost pet posts. These are happy reunions happening because neighbors look out for each other. When your pet has identification, anyone who finds them can become part of their journey home.
Every day is Tag Day because every day, pets slip out doors, jump fences, or wander off during walks. But every day, proper identification gives them a way back to the families who love them. Don't wait until your pet is missing to realize the importance of that simple tag jingling on their collar.
Make today the day you check your pet's identification. Update that phone number. Order that new tag. Register that microchip. Because the best time to prepare for a lost pet emergency is before it happens.
Your pet is family. Help protect them with identification that brings them home.
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